Top 5 benefits of feeding your pet fresh food
Photo courtesy of NomNomNow.

We eat fresh food, so why shouldn’t our dogs and cats? Take a look at just a few reasons why you should switch him to a fresh food diet.

You’ve likely heard the buzz surrounding fresh food diets for pets – but have you listened? If not, it’s time to set aside your hesitations and learn why so many pet parents are switching their animal companions to this nutritional option. Here’s a handful of benefits to consider.  

1. You can trust the ingredients

Despite the accessibility of ingredient lists, most pet parents don’t really know what’s in their animal’s food. Lengthy chemical names and tricky wording disguises the fact that most commercial pet foods contain a number of additives and artificial ingredients – and that’s just the beginning. With a carefully balanced fresh food diet, you can rest assured that he’s only consuming wholesome ingredients that benefit his health.

2. It smells and tastes better

Sure, palatability is subjective. But there’s no denying that fresh food diets are yummier than their overly processed counterparts. In many cases, dried, commercial pet foods are stripped of their natural flavors during processing. Those flavors are then added back in artificially to enhance the palatability of the food. The final result might taste okay, but nothing compares to the naturally appetizing qualities of fresh ingredients.

“Our fresh food contains real, whole food ingredients good enough for humans to eat, and we never use any filler,” says Alex Jarrell, Chief Experience Officer and co-founder of NomNomNow. This company is currently the only made-to-order pet food on the market, and pet parents are loving it… almost as much as their animals! They prepare meals throughout the week and deliver it straight to their customers’ doorsteps, so it’s always fresh and delicious – not to mention convenient.

3. It’s nutritionally bioavailable

The term “bioavailable” has been circling in the pet industry for quite some time now. But what does it really mean? In short, bioavailability refers to the degree and rate at which nutrients in a particular food or ingredient enter the system. A fresh food diet is highly bioavailable, meaning it delivers all the nutrients your pet needs to thrive.

“For example, our recipes for cats are formulated to most closely resemble the nutritional makeup of a prey species that your cat might hunt, right down to the roughage that would be present in their prey’s digestive tract,” explains Alex. NomNomNow’s recipes for dogs are also perfectly balanced to be appropriate for canines as the facultative carnivores that they are, unlike cats who are obligate carnivores. It doesn’t get any healthier than that!

4. Better food means better health

This seems like a natural result of the previous point, but it’s worth mentioning. When pets eat a carefully balanced fresh food diet that’s been approved by a vet, you might notice visible improvements to their health in a matter of weeks. Why? Because it’s chock full of the healthy proteins, fats, carbohydrates, vitamins and minerals that they need and nothing that they don’t! Pet parents feeding NomNomNow, for example, have reported their pets experiencing:

  • Smaller stools
  • More energy
  • Shinier coat and healthier skin
  • Fewer allergy symptoms
  • Improved weight
  • … and more!

5. It’s easier than ever

Ten years ago, feeding your pet a fresh food diet would have been a hassle. You’d have to source all your own ingredients, research appropriate recipes for your pet, and create custom meals catered to his nutritional needs. Luckily, companies like NomNomNow have stepped up to make fresh food more convenient than it’s ever been. By listening to consumer demands, they’ve effectively replaced the hassle with a fool-proof system you can trust. “All of our recipes are formulated by one of the country’s leading veterinary nutritionists, Dr. Justin Shmalberg,” says Alex. “They’re made of a handful of ingredients – meat, vegetables, healthy oils, and a vitamin and nutrient blend – and they’re all human-grade. No additives, no artificial ingredients, and no scissors required! Just tear open and serve.”

Unlike many “fad diets”, fresh food is not a phase. It’s a healthy, biologically appropriate choice that our animal companions love – and it’s never been more convenient. Are you and your pets ready to jump on the fresh food wagon?